Back

Syllabus

Course Number 1238-3666-01
Course Name New Venture Creation
Academic Unit The Coller School of Management -
Global Mba
Lecturer Dr. Leslie Broudo- MittsContact
Contact Email: leslie@tauex.tau.ac.il
Office HoursBy appointment
Mode of Instruction Lecture
Semester Units 2
Semester 2020/1
Date Range 14/12/2020 - 31/01/2021
Day Tue
Hours 15:45-18:30
Building
Room
Semester 2020/2
Date Range
Day
Hours
Building
Room
Studies are held weekly, on dates specified above, Course is taught in English
Syllabus Not Found

Short Course Description

The course setting: As a student in the Sofaer Global MBA, you are expected to learn experientially as well as didactically. This class, like many others in our MBA, is a unique combination, and in this case is intended to reinforce the synthesis of tools and frameworks delivered elsewhere in the curriculum that will help ensure your professional success.

The course goal: The class will include a combination of lectures (including recent alums who previously worked through this class), large group debriefing, and small (individual team) group debriefing.

The goal of the class is to bring greater clarity and specificity to the overall business model of each venture, meaning the relationship between the value proposition and the financial model of the business (including potential alternatives).

The end result is meant to be continued greater understanding of next steps, starting with hypothesis validation (this can be in the form of the testing the financial model, customer demand, partner interest, investor interest, production capability/cost) and extending into execution where possible and relevant.

How? The design of this class is to assemble teams around the existing ventures of fellow GMBA students. Most classes will include a combination of the following:

1) Reading relative to a conceptual framework that connects to historical and social context
2) A YouTube for your watching before class that will discuss
3) A case study for your advance preparation that we will review
4) Active class work on your excel model and how it relates to testing demand (sales)
5) Your presentations for open discussion



Full Syllabus
Course Requirements

Home Work

Students may be required to submit additional assignments
Full requirements as stated in full syllabus



tau logohourglass00:00