Short Course Description
The course setting: As a student in the Sofaer Global MBA, you are expected to learn experientially as well as didactically. This class, like many others in our MBA, is a unique combination, and in this case is intended to reinforce the synthesis of tools and frameworks delivered elsewhere in the curriculum that will help ensure your professional success.
The course goal: The class will include a combination of lectures (including recent alums who previously worked through this class), large group debriefing, and small (individual team) group debriefing.
The goal of the class is to bring greater clarity and specificity to the overall business model of each venture, meaning the relationship between the value proposition and the financial model of the business (including potential alternatives).
The end result is meant to be continued greater understanding of next steps, starting with hypothesis validation (this can be in the form of the testing the financial model, customer demand, partner interest, investor interest, production capability/cost) and extending into execution where possible and relevant.
How? The design of this class is to assemble teams around the existing ventures of fellow GMBA students. Most classes will include a combination of the following:
1) Reading relative to a conceptual framework that connects to historical and social context
2) A YouTube for your watching before class that will discuss
3) A case study for your advance preparation that we will review
4) Active class work on your excel model and how it relates to testing demand (sales)
5) Your presentations for open discussion
Full Syllabus
